behavioural science
Britishnoun
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
And that is down to behavioural science, the study of how humans behave, and what drives people to make the choices that they do.
From BBC
Before it was even known as behavioural science, companies were using the psychological tools it taps into to shape our choices.
From BBC
Ben Jones is from UK and Australia-based business consultancy The Behavioural Architects, which looks at behavioural science and how it can be used by companies.
From BBC
He says that in both the tobacco and toothpaste examples, the firms were tapping into something known in behavioural science as "authority bias".
From BBC
In the UK one of the most successful applications of behavioural science has been the introduction of auto-enrolment in work pensions from 2012.
From BBC
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Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.