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discounter

American  
[dis-koun-ter] / ˈdɪs kaʊn tər /

noun

  1. a person who discounts.

  2. a person who operates a discount house or business.

  3. Informal. a discount house.

  4. discount broker.

Etymology

Origin of discounter

First recorded in 1725–35; discount + -er 1

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Analysts have been saying for a while now that the discounter is in the position to reap the rewards of AI.

From Barron's

He says price matching has been a "great psychological mechanism" for Tesco and Sainsbury's to change customer perception and fight the discounters.

From BBC

FAO Schwarz was an early victim of the rise of big-box discounters and internet shopping and its reshaping of the toy industry.

From The Wall Street Journal

“Once you brand yourself as a discounter, the consumer will realize that, and it sort of shifts the brand value perception over the long term.”

From The Wall Street Journal

At the other end of the K, discounters are winning big.

From Barron's

Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023

Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.