Dictionary.com
Thesaurus.com
Synonyms

marketing

American  
[mahr-ki-ting] / ˈmɑr kɪ tɪŋ /

noun

  1. the act of buying or selling in a market.

  2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.


marketing British  
/ ˈmɑːkɪtɪŋ /

noun

  1. the provision of goods or services to meet customer or consumer needs

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Other Word Forms

  • intermarketing adjective
  • premarketing adjective

Etymology

Origin of marketing

First recorded in 1555–65; market + -ing 1

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Instead, the troubles stem from the firm’s big bet on technology lending, its heavy marketing of funds to individual investors—who tend to be flightier—and a series of missteps that snowballed out of control.

From The Wall Street Journal

This marketing strategy naturally didn’t endear him to others in his industry, since it implied that they were moving too fast and in the process breaking things.

From The Wall Street Journal

Head of marketing Carlsson Elkins said that companies started prioritising plants after lockdown to make spaces more appealing and get workers back into the office.

From BBC

As Smith-Griffin sought millions from investors, prosecutors allege that she misrepresented her startup’s revenue, cash and customer base in marketing materials and financial statements.

From Los Angeles Times

In Bloch-Wehba’s view, Flock’s meteoric rise is a triumph of marketing over results.

From Los Angeles Times