off-brand
Americanadjective
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not having a recognized or popular brand or name.
an off-brand TV set.
-
being a cheap or inferior brand or grade.
off-brand batteries that never work when you need them.
noun
-
a brand or name that is unrecognized or relatively unfamiliar.
-
a cheap or inferior brand.
Etymology
Origin of off-brand
First recorded in 1890–95
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
After all, for some of us L.A. crime movie junkies, off-brand “Heat” is better than no “Heat” at all.
From Los Angeles Times
Next to the video games, he carefully arranged dozens of stuffed Hello Kitty dolls on a rack above rows of grinning Lafufus — an off-brand version of Labubus — and piles of incense sticks and tennis shoes.
From Los Angeles Times
It’s an off-brand, pioneer town that has so far resisted any whiff of genteel urbanity.
From Los Angeles Times
It’s music that never met a mismatched rear spoiler it didn’t love—tunes that are likely to show up with an off-brand energy drink and a new exotic pet.
From Salon
“It would be off-brand for them to be selling things that consumers think would be too expensive.”
From Slate
Definitions and idiom definitions from Dictionary.com Unabridged, based on the Random House Unabridged Dictionary, © Random House, Inc. 2023
Idioms from The American Heritage® Idioms Dictionary copyright © 2002, 2001, 1995 by Houghton Mifflin Harcourt Publishing Company. Published by Houghton Mifflin Harcourt Publishing Company.